Celebrating the Grace of Indian Women
Ipshit is more than just a women’s fashion brand — it’s a heartfelt expression of elegance, tradition, and empowerment. Founded by the dynamic duo Madhura and Mangalmurti Godhamgaonkar, Ipshit was born from a shared vision: to create a space where modern Indian women can find fashion that speaks to their soul — blending the vibrancy of our cultural heritage with the ease of contemporary lifestyle.

The journey of Ipshit began with Madhura’s lifelong love for textiles, handloom, and traditional craftsmanship. She saw how Indian women, in their everyday lives, play countless roles — nurturers, professionals, dreamers, leaders — and how fashion could be a silent companion in their journeys. With a strong belief that fashion should celebrate tradition without compromising comfort, Madhura, supported wholeheartedly by her husband Mangalmurti, took a leap of faith to bring her dream to life.

Together, they envisioned a brand that reflects the soul of Indian tradition with the rhythm of today’s woman — someone who is rooted yet progressive, graceful yet strong

At Ipshit, every piece is a tribute to India’s diverse textile legacy — from delicate Chikankari to bold Bagru prints, soft cottons to rich silks — reimagined for the modern Indian woman. Our collections are thoughtfully designed to effortlessly transition from home to office,festivities to vacations, capturing the essence of everyday elegance.We are deeply inspired by the Indian woman — her values, her resilience, her beauty in simplicity. Ipshit is our ode to her spirit.